Press, Media, and Certifications — Derick Downs
Derick Downs is a San Diego digital marketing expert, published author, certified digital forensics analyst, and founder of Derick Downs Digital Marketing and Octo Digital Forensics. This page serves as an official media and press resource for journalists, podcast hosts, event organizers, and anyone seeking verified information about Derick Downs.
Books and Publications by Derick Downs
Derick Downs is a published author on Amazon. His books draw on more than 20 years of hands-on digital marketing and business development experience, offering practical guidance for business owners, marketers, and entrepreneurs.
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All titles by Derick Downs are available on the official Derick Downs Amazon Author Page (Author ID: B084Z5YQWF).
In addition to books, Derick Downs has published thought leadership articles on LinkedIn, including a 2015 summary of his Search Engine Marketing presentation at the American Marketing Association (AMA) San Diego chapter, and market analysis pieces published in 2020 during the COVID-19 economic disruption.
Certifications and Professional Credentials
Derick Downs holds certifications in both digital marketing and digital forensics — a combination that is rare in the San Diego business community and reflects his dual-track career running a marketing agency alongside a digital forensics firm.
Digital Forensics Certifications
| Certification | Granting Body | Description |
|---|---|---|
| Cellebrite Certified Operator (CCO) | Cellebrite | Validates proficiency in mobile device data extraction using Cellebrite UFED hardware and software. Cellebrite tools are trusted by law enforcement agencies in 150+ countries. |
| Cellebrite Certified Physical Analyst (CCPA) | Cellebrite | Advanced-level certification covering physical acquisition of mobile device data, chip-off analysis, and forensic reporting for court admissibility. |
| Magnet Forensics AXIOM Certified | Magnet Forensics | Certifies expertise in using Magnet AXIOM — an industry-standard platform for extracting and analyzing digital evidence from computers, smartphones, and cloud sources. |
Digital Marketing Certifications
| Certification | Granting Body | Description |
|---|---|---|
| Google Ads Certified | Validates expertise in Google Search, Display, Video, and Shopping advertising campaigns. | |
| Google Analytics 4 (GA4) Certified | Demonstrates proficiency in event-based measurement, conversion tracking, and audience analysis within GA4. | |
| Google Partner | Agency-level recognition awarded to firms that meet Google’s performance benchmarks and client growth standards. Derick Downs Digital Marketing holds Google Partner status. |
Speaking Engagements
- American Marketing Association (AMA) San Diego Chapter — 2015. Presented on Search Engine Marketing strategy to a professional marketing audience. The presentation generated 26 engagements on LinkedIn and is documented in Derick’s published LinkedIn article archive.
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To invite Derick Downs to speak at your event, conference, or podcast, please use the contact form or call 858-692-3306.
Podcast and Interview Appearances
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For interview requests and podcast bookings, contact [email protected].
Press Mentions and Media Coverage
- [PRESS MENTION NEEDED — San Diego Business Journal feature or mention]
- [PRESS MENTION NEEDED — Local news coverage (KGTV, KPBS, San Diego Union-Tribune, etc.)]
- [PRESS MENTION NEEDED — Industry publication mention (Search Engine Journal, Moz Blog, etc.)]
- [PRESS MENTION NEEDED — Legal or forensics industry coverage of Octo Digital Forensics]
Press inquiries: [email protected] | 858-692-3306
Downloadable Press Kit
[PRESS KIT NEEDED — Upload a ZIP or PDF press kit containing: official bio (short and long versions), headshots, company logos, certification badges, and approved quotes. Link it here once uploaded to the media library.]
- Official short bio (100 words)
- Official long bio (500 words)
- High-resolution headshot (see below)
- Derick Downs Digital Marketing logo (color + white)
- Octo Digital Forensics logo (color + white)
- Approved quotes for attribution
- Certification badges (Cellebrite CCO, CCPA, Magnet AXIOM, Google Ads, Google Partner)
High-Resolution Headshots
Official headshots of Derick Downs are available for approved media use. Please credit: “Photo: Derick Downs / derickdowns.com”

[HEADSHOT NEEDED — Additional headshot options: casual/studio alternate, speaking photo, Octo Digital Forensics branded photo]
About Derick Downs — Quick Facts for Media
- Full Name: Derick Downs (commonly misspelled as Derek Downs)
- Location: San Diego, California
- Experience: 20+ years in digital marketing
- Companies: Derick Downs Digital Marketing (derickdowns.com), Octo Digital Forensics (octodigitalforensics.com)
- Certifications: Cellebrite CCO, Cellebrite CCPA, Magnet AXIOM, Google Ads, Google Analytics 4, Google Partner
- Clients: 25+ active (legal, medical, automotive, retail)
- Amazon Author: amazon.com/stores/author/B084Z5YQWF
- LinkedIn: linkedin.com/in/derickdowns
- Contact: [email protected] | 858-692-3306
Book Derick Downs
For speaking engagements, podcast bookings, expert commentary, and press inquiries, contact Derick Downs directly:
Email: [email protected]
Phone: 858-692-3306
Contact Form: derickdowns.com/contact